Base Features
The base package is designed for developers who just want basic tracking of their application. While this is the base level package, it still provides more in-depth social metrics than any other analytics package on the market.
In-depth Viral Channel Metrics
Deep tracking of viral channels including invites, notifications and feeds. Understand the conversion rates, conversions to installs to deliver more effective messaging and social behavior.
TrueVirality™
TrueVirality is the most accurate method to precisely calculate and monitor viral behavior. Kontagent does this by tracking each and every user in the viral chain as well as which viral channel they came though.
Advanced Demographic Filtering
Kontagent's advanced demographic filtering allows you to compare the behaviors of various demographics within your application to see how they behave differently across social and application behaviors.
Engagement Tracking
Understand the engagement of various user demographics so you can increased engagement and increase your revenue.
User Demographics
Kontagent's advanced demographic filtering allows you to compare the behaviors of various demographics within your application to see how they behave differently across social and application behaviors.
Revenue Tracking
Track the micro-transaction revenues generated from your application. With the premium package, the revenue information allows you to track the ARPU of users installing from a particular ad so you can evaluate various ad source and you can find out which demographics are generating you the most revenue with the Insights feature.
Premium Features
Kontagent's premium features are targeted at performance driven developers who not only want to track their applications, but want the tools to be able to directly act upon the insights.
Viral Optimizer
Maximize virality by performing A/B testing on calls to action and message content to increase the growth and social engagement of your application, all from within our dashboard. This advanced feature greatly simplifies the A/B testing process of increasing social behavior.
Traffic Source Optimizer
Track viral and external sources (ads, cross promotions, affiliates) of installs to determine which sources of traffic generate the most viral, engaging or best monetizing users. Maximize the value of your purchased installs with the Traffic Source Optimizer.
Retention
User retention metrics are critical to understanding how engaged your users are and how to improve your application's user lifetime. Kontagent provides month over month percentage returning users grouped by monthly installs cohorts retention metrics and week over week returning users grouped by weekly install cohorts as well.
Custom Goal Counts
Custom goal counts allow you to track custom behavior in an application. This features provides multiple counters per user that can be used track custom events on a per user basis.
Benchmarking
We provide benchmark of key metrics across all the applications that we are tracking, such as the average number of invites that are sent out for each daily unique user or the average conversion rate of invites.
Insights
See how demographic information correlates with various user behavior metrics such as the virality, time on site, session counts, ARPU as well as custom goals. Use these insights to tailor your application for the users that are resonating most with your application.