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As the leading company that measures K-Factor, or virality, we are intimately familiar with providing proven, actionable metrics around the social web. 

With Kontagent, you can leverage our analytics to get the insights you want. Our flexible custom event tagging ensures you can gain visibility into any slice of your application, no matter how granular. If you're an executive, our custom dashboards ensure top-line metrics are available 

User Acquisition Analysis

Our user acquisition metrics provide deeper insights into user behavior. Create segments within your campaigns to track behavior, and filter by install date to analyze the metrics on a cohorted basis. Dive deep into campaign performance over time with virality, engagement, retention and monetization metrics all the way down to the individual ad level.

Engagement & Retention Insights

From retention tracking by day, week or monthly cohorts to user session insights, our dashboard reflects years of continuous feedback from our customers. We continue to develop leading-edge best practices in our products and services. Each metric takes an end user's key considerations into account when analyzing trends. Our professional service professionals stand ready to help you tune and interpret your data.

Viral Channel Tracking

K-factor is the quantifiable marketing potential of your user base. This earned traffic potential forms the backbone of any social developer’s application. An accurate viral coefficient by channel is crucial in determining how effective your marketing efforts, viral and game mechanics are.

Custom Events Tagging and Timeline Analysis

Are you looking for deeper granular insights? Our custom event tagging allows you to pinpoint any event inside your application where you need visibility. Tag custom properties to each event and slice your event data by these unique properties in our dashboard. Our timeline view allows you to see new vs. returning users, and our unique filtering allows you to analyze user behavior on different time slices, including sessions, time since install, time on site, and level (for game developers).

Funnel Analysis

Build funnels on the fly with our drag and drop feature. Create a step from any custom unique event inside your application, and analyze drop off percentages in your user flows.

Virtual Economy Tuning

With virtual currency a standard for social game developers, tracking virtual economy performance is crucial in ensuring a balance of currency inside a social game. Using our custom event tags, developers and designers can track incoming and outgoing soft and hard currency flows to maintain proper incentives for players to progress in a game while testing and optimizing monetization.

Revenue Tracking

With the proliferation of payment options its crucial to gain visibility into conversion rates, volume and transaction amounts of your revenue streams. Whether it be hard or soft currency, track all incoming and outgoing cash flows and ensure your game mechanics are translating into an improving bottom line.

Real-Time Application Monitoring

Our real-time monitoring application regularly processes over 10,000 social events per second. In the rapid-fire release culture of data-driven design, SAMS can detect operational issues with new releases, often much sooner than current systems in place. Because Kontagent's social tags live inside your application, real-time monitoring significantly reduces deployment risks associated with each new release. SAMS provides peace-of-mind for developers who leverage this critical tool as the heartbeat of their application.

Contact us to learn more about pricing and features.

Other Solutions

Mobile Analytics

Fully supported iOS and Android SDK libraries bring kSuite's user analytics platform to mobile developers.

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